Public Relations
We are happy to announce that Bill has joined SBN to assist us in PR and gaining media coverage based on his vast experience in the field. Bill is also helping us in our outreach to new equity investors for SBN, and new donors to our tax deductible arm to raise funds for human clinical trials using KetoCitra.
Bill’s vast experience started as an intern and then a copy editor at Wired. Bill then worked as a senior news editor for the Industry Standard. He then became a senior editor of business books at Penguin Portfolio, brought some of the world’s best bloggers to Federated Media, and joined WIT Strategy, where he soon became a partner. For twelve of those years he also served on the PKD Foundation’s Board of Trustees. He lives in New Jersey with his wife and their three daughters.